Business Model Canvas

Business Model Canvas

What's the Business Model Canvas?

The Business Model Canvas is a powerful tool to map your business model in an uncomplicated way, to analyse it and to make it easy for communication. This tool has been developed by Alexander Osterwalder & Yves Pigneur. See also their book: Business Model Generation: A Handbook for Visionaries, Game Changers and Challengers.

Why would you use the Business Model Canvas?

✔  More focus on crucial matters to become more succesful.

✔  The value proposition which helped you being succesful in the past, is no longer distinctive.

✔  The market asks for renewal and change and you don't quite know where to start, of what the consequences of your interventions are. 

✔  You want to boost the entrepreneurship in your company. 

✔  You want renewal by tapping into new sales and distribution channels, researching partnerships and by examining the business management.

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